Isezakicho District Community Development Guidelines

Isezakicho is a shopping district that has developed and prospered along with the history of modern Japan as one of the faces of Yokohama since its opening. Since the completion of a full-fledged shopping mall, the first and second-chome districts in Japan, we have realized all malls up to the 7-chome area. We will further enhance the appeal of this mall and promote the creation of a safe and comfortable shopping district in central commercial districts.
In Yokohama City, we provide guidance on the following architectural plans for the Isezakicho district, so we ask for your cooperation, including the architects.

The shopping district facing Isesaki Mall Shopping Street and its surrounding area 16.9ha
All of Isesaki-cho 1-7-chome, Isesaki-cho, Naka-ku, 6-7-chome, Chojamachi 6.7, part of Hagoromocho 1-3 chome, part of Kittacho, part of Higashidori Fukutomi-cho, part of Wakabacho 1-3 chome, part of Wakabacho, part of Akebonocho 1-5-chome

In order to expand the commercial power of the entire district and rational land use, please communalize small sites and irregular sites.

Oh, use of the first floor and the second floor of the building facing mall in 1-chome to 3-chome and the first floor of the building facing the mall facing the mall from 4-chome to 7-chome shall be provided for merchandise sales, eating and drinking or service please.
In addition, about use of the first floor of building in other discussion districts (limited to specific area shown in attached figure), please make store suitable for shopping street.
B. Avoid the one-room format only.
Avoid any applications that are considered to be harmful to customs.

Do not provide parking lots and garage entrances facing the mall in principle.

Oh, building facing mall in 1-chome to 2-chome, please retreat wall more than 1.5m in width and 3.0m in height from road boundary line.
For buildings facing the mall located in i 3-chome to 7-chome, please take extra time around the feet of the building so that signboards do not appear on the road part.

A. Building design

Please design a building that is in harmony with the mall and surrounding cityscape.

B. Color, material, finish of exterior walls of buildings

Regarding the color, material, finish, etc. of the outer wall, consider the surrounding cityscape and scenery and give quality in harmony with the mall.

(C) Signboards, advertisements

Please harmonize the colors and decorations, materials, size and location of signboards, advertising materials should be harmonized with the design of buildings and malls.

The store part on the first floor of the building facing the mall should be designed to give a bright city expression so that winds-shopping can be done even after closing.

City of Yokohama, Urban Development Bureau Regeneration Division
Manager: Urban Regeneration Manager

1.2-chome district Isezakicho 1.2-chome district shopping district promotion association

Secretariat Telephone: 045-261-7535 (2-6-10, Suehiro-cho, Naka-ku, Isezakicho 1.2 Hall)

3 to 7-chome District Cooperative Isezakicho Shopping Street

Secretariat Telephone: 045-261-2835 (Isezakicho Kyogumi Kaikan, 2-34 Wakaba-cho, Naka-ku, Naka-ku, Japan)

Click on the figure to enlarge it. (Image: 282KB)