Yokohama Food and Agriculture Forum

1st "Let's sow seeds from Yokohama Farm to the Future"

1. February 26, 2014
2. Yokohama Port Opening Memorial Hall
3. About 330 people

• Lecture
  • “Mirai” x “Agriculture” The past, present, and future of agriculture: Mr. Izumi Kawai, Taneto Farm Co., Ltd.
  • “Town” × “Agriculture” As a new tourism resource in the city: NPO Yokohama City Guide Association Masako Shimada
  • "Design" x "Agriculture" Interaction between agriculture and design: Graphic designer Kenzo Nakagawa
• Exhibits and case studies
  Introducing seven case studies already operating as a new business model for local production for local consumption, and product introductions of agricultural and livestock products produced in the city created through public-private partnerships.

2nd "Possibility of" agriculture "and" local production for local consumption "for the future of Yokohama"

1. February 4, 2015
2. Yokohama Creative City Center
3. About 150 people

• Keynote speech
  "10 hints that make your area shine": Mr. Eisuke Tachikawa, Representative Director, NOSIGNER CO., LTD.)
• Talk session
• Exchange meeting

3rd "Development of Yokohama Farm Considering New Local Production for Local Consumption Business"

1. February 9, 2016
2. Yokohama Port Opening Memorial Hall
3. About 80 people

• Case introduction
  • About urban Marche "Yokohama Kitanaka Marche": Mr. Takaaki Maruyama, President and CEO of Daikanyama Works, Ltd.
  • Construction and deployment of a new distribution system "SEND": Mr. Shin Kikuchi, CEO of Planet Table Inc.
  • Exchange between producers and restaurants in cooperation with the city: Mr. Shigeru Imahira, Chairman of the NPO Yokohama Gastronomy Council
• Talk session
• Exchange meeting

The 4th "How to convey the charm of agriculture and vegetables in Yokohama"
(Local production for local consumption step-up course)

1. February 14, 2017
2. Yokohama Port Opening Memorial Hall
3. About 30 people

• Lecture
  • Mr. Tokuaki Akagi, Representative of Kanagawa Eat Communication (How to Make sentences)
  • Toshie Nitta (How to take photos)
• Group work
• Presentation and discussion meeting

The 55th “Local Production for Local Consumption × Construction Site Local Consumption Bento Ideason”

1. March 20, 2018
2. YCC Yokohama Creative City Center
3. About 50 people

• Lecture
  • Construction Sites in Yokohama City: Toru Shimizu, General Manager, Yokohama Branch, Takenaka Corporation
  • Examples of development of lunch box (product) for local production for local consumption: Mr. Naoki Tsubaki, Representative Director of Yokohama Green Peace Co., Ltd.
• Group work
• Presentation

The 6th "Yokohama Farm x Souvenir-Aiming for New Yokohama Specialties"

1. February 23, 2019
2. Art Forum Azamino
3. About 40 people

• Trade fair
• Lecture
  Learn from popular products How to attract "selected" products: Small and Medium Business Consultant, First-Small Business Consultant;
• Group work

1. January 21, 2020
2. Konan Ward Office
3. About 50 people

• Lecture 1 "Why local production for local consumption?" About effect of local production for local consumption"　　　　　　　　　　　　　　　　　　　　　　　Reiko Matsubaguchi, Professor, Faculty of Education, Yokohama National University
• Lecture 2 “Connecting Local Production and Local Consumption in Yokohama with Information”　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　Mr. Madoka Kitahara, Chairman of the Nonprofit Organization
• Introduction of local production for local consumption expenses and panel discussion　　　　　　　　　　　　　　　　　　　　　　　　　　　　　Moderator ：Mr. Reiko Matsubaguchi　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　Panelist ：Mr. Madoka Kitahara　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　Mr. Naoki Tsubaki, Representative Director of Yokohama Green Peace Co., Ltd.　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　Mr. Kiyotake Kurihara, Vice President of Yokohama City Resource Recycling Business Cooperative　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　Yokohama Green Environment Bureau Green Up Promotion Department Chief, Agriculture Promotion Section
• Direct sales of agricultural products produced in the city!　　　　

1.February 3, 2021
2.Yokohama City Hall 1F Citizen Collaboration Promotion Center Space AB
3.About 20 people

• Lecture 1 “Introduction to initiatives of Yokohama Local Production for Local Consumption Support Stores full of ingenuity”　　　　　　　　　　　　　　　　　Mr. Naoki Tsubaki, Representative of Yokohama Green Peace Co., Ltd.　　　　　　　　　　　　　　　　　　　　　　　　Mr. Makoto Okuyama, the owner of Yokohama Aoba Wheat Project Bakery Cafe Coupe
• Lecture 2 “Introduction of Vibrancy Initiatives through New Entry of Agriculture”　　　　　　　　　　　　　　　　　　　　　　　　　Mr. Moriaki Sakata, Representative Director of Yoko Hamabe Dimate Project　　　　　　　　　　　　　　　　　　　　　　　Cuisine researcher Yoshimi Koide
• Exchange through group work　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　Facilitator Consarat Co., Ltd.

1.March 9, 2022
2.Nippon-Maru Memorial Park Conference Room
3.30 people (21 participants in the venue, 9 online)

●Case presentation: Examples of local revitalization incorporating local production for local consumption

• Mr. Yohei Maehara, Manager, Futamatagawa Sales Office, Sotetsu Building Management
• Mr. Naomi Okui, Representative of Lena LLC
• Mr. Kazuomi Takashima, Secretary-General, Yokohama Kitanaka Area Management Office and General Manager of Business Planning Office, Window Construction Co., Ltd.
• Mr. Chihiro Aoki, Chief of Kitanaka Marche, Courier Marche Division

●Panel discussion

• Facilitator: Mr. Madoka Kitahara, President of Morinooto

1.November 24, 2022
2.Yokohama City Hall 1st floor Citizens' Collaboration Promotion Center Spaces A and B
3. 20 people (including facilitators)

●Input edition

• Introduces topics on consumer trends from 10,000 consumer surveys

●Information Exchange and Output - Group Work -

• Information exchange among participants
• Exploring hints that can be used in local production and local consumption activities and businesses
• Shared by group

●Free exchange