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Industry and Industry of Design

Last update date December 22, 2023

Outline of design industry

We carry out design industry-academia collaboration program with the cooperation of educational institutions for the purpose of supporting product development of small and medium-sized enterprises in the city.

In the Design Industry-Academia Collaboration Program, small and medium-sized enterprises that are considering new developments in their own technologies, products, products, etc. present product planning themes, while students of educational institutions use their strengths such as their sensibilities and ideas.

Image of industry-academia design
Industry and Industry of Design

Status of Initiatives in FY2022

The 2022 Design Industry-Academia Collaboration Program is in progress on the following seven themes.

Implementation Program for FY2022
Implementation themeImplementing companiesCollaborative educational institutions
Product development that takes advantage of the characteristics of wave cardboardShinano Paper Industries Co., Ltd.Sagami Women's University
Design of a small original table made of sheet metalOumi Co., Ltd.Kanagawa Prefectural College of Industrial Technology
Planning and design of promotion aiming to increase salesBoston Shokai Co., Ltd.Yokohama Digital Arts College
Planning and design of event promotion for Aozora FactoryNPO Aozora FactoryYokohama Digital Arts College
Promotion of fabric heater technology for BtoB.Three-High Co., Ltd.Yokohama Design School
Design of "Shadowless Light"Shibakawa Manufacturing Co., Ltd.Shonan Institute of Technology
Dissemination of Kanazawa WardNPO Aozora FactoryYokohama City University

For more information, please refer to the following page.

Press release "Solving the challenges of SMEs with the power of design. We will start a design industry-academia collaboration program."

Implementation status in previous fiscal year

Implementation Programs for FY2021

In FY2021, a total of six themes were implemented.

Implementation Programs for FY2021
Implementation themeImplementing companiesCollaborative educational institutions
Design of novelty goods that utilize precision molding technologyPIM-U, Inc.Sagami Women's University
Proposal of high value-added products using packaging materials for packagingShinano Paper Industries Co., Ltd.Kanagawa Prefectural College of Industrial Technology
Booths for store and commercial space design exhibitions, advertising designOctanolm Japan Co., Ltd.Yokohama Digital Arts College
Promotion for the Aozora Factory EventNPO Aozora FactoryYokohama Digital Arts College
Create content for an information web magazine that enhances the local value of Kanazawa WardNPO Aozora FactoryYokohama City University
Manufacturing utilizing waste materials generated in the printing processSanyo Printing Co., Ltd.Kanto Gakuin University

Implementation Program for FY2020

In fiscal 2020, we implemented a program with a total of five themes.

Implementation Program for FY2020
Implementation themeImplementing companiesCollaborative educational institutions
Planning and design of furniture using wood waste woodShina Decoration Co., Ltd.Sagami Women's University
Production of original miscellaneous goods using printed circuit board wasteShoko Photo Service Co., Ltd.Kanagawa Prefectural College of Industrial Technology
Store promotion of aesthetic salon (planning and design of sales promotion tools)Esthetic Salon Grand SoleilYokohama Digital Arts College
Planning and design promotion tools for Aozora Factory eventsNPO Aozora FactoryYokohama Digital Arts College
Created a corporate database for LINKAI Yokohama KanazawaLINKAI Yokohama KanazawaYokohama City University

Implementation Programs for FY2019

In fiscal 2019, a total of four themes were implemented.

Implementation Programs for FY2019
Implementation themeImplementing companiesCollaborative educational institutions
Design of tables using bend glass and peripheral miscellaneous goodsToyosumi Gakko Glass Co., Ltd.Sagami Women's University
Product and store promotion planning and designMayunowa LLCYokohama Digital Arts College
Development of original products using cardboardDaiko Paper Industries Co., Ltd.Kanagawa Prefectural College of Industrial Technology
Promotion for the Aozora Factory in OctoberNPO Aozora FactoryYokohama City University

Implementation Program for FY2018

In fiscal 2018, a total of six themes were implemented.

Implementation Program for FY2018
Implementation themeImplementing companiesCollaborative educational institutions
Promotion plan and expression of coating robot systemNippon Steel Koei Co., Ltd.Yokohama Digital Arts College
Product package design and promotion planning/expressionHolly Co., Ltd.Yokohama Digital Arts College
Decorative design for digital signage monitors according to the applicationCore Electronic Systems Co., Ltd.Kanagawa Prefectural College of Industrial Technology
Aozora Factory Promotion Plan and ExpressionNPO Aozora FactoryYokohama City University
Household goods made with sheet metal technology to make everyday life more convenientOumi Co., Ltd.Sagami Women's University
Production of company introduction video as a corporate promotionAuss Co., Ltd.Yokohama System Kogakuin College

Implementation Program for FY2017

In fiscal 2017, a total of five themes were implemented.

Implementation Program for FY2017
Implementation themeImplementing companiesCollaborative educational institutions
New Planar Speaker Applications and DesignDream Co., Ltd.Sagami Women's University
Manufacturing videos for companiesUnipar, Inc.Yokohama System Kogakuin College
Original product design by photo etchingKo-ken Chemical Co., Ltd.Kanagawa Prefectural College of Industrial Technology
Lava Kiln Reel Oven Catalog and Promotion Video ProductionKushi Sawa Electric Works, Ltd.Yokohama Digital Arts College
Technical Show Yokohama's Yokohama Monozukuri Zone AppIndustrial Technology Support CenterIwasaki Gakuen College of Information Science

Implementation Program for FY2016

In fiscal 2016, a total of six themes were implemented.

Implementation Program for FY2016
Implementation themeImplementing companiesCollaborative educational institutions
Box design using sheet metal processing technologySuzumi Co., Ltd.Sagami Women's University
Cycling chain cover designChata Co., Ltd.Kanagawa Prefectural College of Industrial Technology
Emergency shower booth decoration design and picto designAble Yamauchi Co., Ltd.Kanagawa Prefectural College of Industrial Technology
Promotional video of winch for unloading scaffolding construction siteUnipar, Inc.Yokohama System Kogakuin College
Restaurant subzero customer promotion proposal and productionInternational Cuisine SubzeroYokohama Digital Arts College
New product design using 3D printers and casting technologyAsahi Casting & Metal Industry Co., Ltd.Yokohama Art University

Implementation Program for FY2015

In fiscal 2015, a total of seven themes were implemented.

Implementation Program for FY2015
Implementation themeImplementing companiesCollaborative educational institutions
Chair design using sheet metal processing technologyOumi Co., Ltd.Sagami Women's University
Blanding made a workshopSasaki Seal Factory, Ltd.Kanagawa Prefectural College of Industrial Technology
Space design created by workshopSasaki Seal Factory, Ltd.Kanagawa Prefectural College of Industrial Technology
Product design that combines precision sheet metal processing and scarvesOchiai Seisakusho Co., Ltd. and Maru Suzu Sangyo Co., Ltd.Kanagawa Prefectural College of Industrial Technology
Production of a video introducing water treatment technology microbubblesHinode Sangyo Co., Ltd.Yokohama System Kogakuin College
A comprehensive catalog design for wedding restaurantsHillside gardenYokohama Digital Arts College
New product design using 3D printers and casting technologyAsahi Casting & Metal Industry Co., Ltd.Yokohama Art University

Implementation Program for FY2014

In fiscal 2014, a total of six themes were implemented.

Implementation Program for FY2014
Implementation themeImplementing companiesCollaborative educational institutions
A project to create a future shape that no one can do with foam steelFirst Form Co., Ltd.Sagami Women's University
A promotional video that enhances the brand image of a water treatment companyHinode Sangyo Co., Ltd.Yokohama System Kogakuin College
Handmade dim sum product package designNaka Foods Co., Ltd.Kanagawa Prefectural College of Industrial Technology
Excellent design using in-house machinery and equipment, mainly sheet metal processingOumi Co., Ltd.Kanagawa Prefectural College of Industrial Technology
Proposal of wood stove sales promotion toolsNippon Steel Koei Co., Ltd.Yokohama Digital Arts College
Package design for all-purpose cooking utensils(Yes) Yamada KogyoshoYokohama Art University

Implementation Program for FY2013

In fiscal 2013, a total of five themes were implemented.

Implementation Program for FY2013
Implementation themeImplementing companiesCollaborative educational institutions
Production of sales promotion tools for wood stovesNippon Steel Koei Co., Ltd.Yokohama Digital Arts College
Production of "Painting Robot" introduction animationNippon Steel Koei Co., Ltd.Yokohama System Kogakuin College
Proposal of ideas for "Developing new products using cardboard"ISHIKAWA CORPORATIONSagami Women's University
Design proposal for "solar panel mount"Guys Company, Ltd.Kanagawa Prefectural College of Industrial Technology
Proposal of naming and marketing promotion image of “all-purpose cooking utensils”(Yes) Yamada KogyoshoYokohama Art University

Implementation Program for FY2012

In fiscal 2012, a total of 11 themes were implemented.

Implementation Program for FY2012

Implementation theme

Implementing companies

Collaborative educational institutions

Proposals for planning and design of bread sales promotionUchikipan Co., Ltd.Takagi Gakuen Women's High School
Proposal of school uniform design based on student ideasKanehara Co., Ltd.Sagami Women's University
Proposal for personal business card designSanyo Printing Co., Ltd.Kanagawa Prefectural College of Industrial Technology
Proposal of Karinto's package designGiro (shop name "Hamaraku")Takagi Gakuen Women's High School
Proposal of package design for plant vitalitySepttowan Co., Ltd.Sagami Women's University
Proposal of a design that takes into account practical use of LED lights for disaster preventionSepttowan Co., Ltd.Kanagawa Prefectural College of Industrial Technology
Creating a homepage that expresses our corporate philosophyDaniel Co., Ltd.Yokohama System Kogakuin College
Proposals for a jazz live house design that attracts young peopleBarBarBarYokohama Art University
Proposal of package design for products such as shijimi and clamsSantoku Co., Ltd.Kanagawa Prefectural College of Industrial Technology
Proposal of "nabe" design for young people(Yes) Yamada KogyoshoYokohama Art University

Acceptance of internships for design students
(This project will be undertaken independently by companies and educational institutions.)

Masuda CraftsNo collaborative educational institution

Product development utilizing the characteristics of 3D printing
(This project will be undertaken independently by companies and educational institutions.)

Inks, Inc.Yokohama Art University

Product development using cardboard and wood box scraps
(This project will be implemented in FY2013.)

ISHIKAWA CORPORATIONSagami Women's University

Implementation Program for FY2011

In fiscal 2011, we conducted an industry-academia collaboration program with two themes.

In addition, in addition to the efforts being implemented through open call for participants, the collaboration of three themes was realized by Motoichi mediating companies and educational institutions.

Programs implemented in FY2011
Implementation themeImplementing companiesCollaborative educational institutions
Proposals for gifts, miscellaneous goods, and accessories handled at the Red Brick Shop of Daniel Co., Ltd.Daniel Co., Ltd.Sagami Women's University
(1)Proposals for anniversary products and packages
(2)More personalized petit gift products, planning, etc.
Ariake Co., Ltd.Sagami Women's University

Proposals for new marine products packages for young people
(Collaboration by the city intermediary)

Nishihisa Co., Ltd.Kanto Gakuin University

Production of PR programs for cross-industry exchange meetings
(Collaboration by the city intermediary)

YTP
Sanyo Printing Co., Ltd.
Kanazawa Sogo High School

Proposal of brochure design for a Western confectionery store
(Collaboration by the city intermediary)

FransuyamaKanagawa Prefectural College of Industrial Technology

Project Implementation Status Report

Proposals for new marine products packages for young people

Through the mediation of Motoichi, a collaboration project between Nishihisa Co., Ltd., which handles marine products and dried foods, and Kanto Gakuin University, which has concluded a comprehensive agreement with Motoichi on industry, academia-government collaboration, has been realized.
In order to solve the problem of Nishihisa Co., Ltd.'s `` I want to incorporate the sense of young people into our products to expand the market '', Dr. Yuki Jinno of Kanto Gakuin University's Department of Human Environmental Design, will be the representative for students of the department. A competition was held for "Design Planning for Nishihisa Co., Ltd."

Production of PR programs for cross-industry exchange meetings

Through the intermediary of the city, YTP, which includes 20 companies from Kanazawa Sangyo housing complex in Yokohama participated, Sanyo Printing Co., Ltd., which handles total advertising for Kanazawa Sangyo housing complex, and Kanazawa Sogo High School, located in Kanazawa Ward.

Proposal of brochure design for a Western confectionery store

Through the intermediary of Motoichi, a collaboration project between the long-established pastry shop Fransuyama in Yokohama, and the Prefectural College of Industrial Technology, which trains design engineers at manufacturing sites, has been realized.

Implementation Program for FY2010

In fiscal 2010, the following theme was implemented.

Programs implemented in fiscal 2010
Implementation themeImplementing companiesCollaborative educational institutions
The hand towel pattern of the original brand in the store.KISSE CO., LTD.Sagami Women's University

Please refer to the above initiatives in the report.
(* Because many images are used, the file size is larger.)
2010 Design Industry-Academia Report (PDF: 2,410KB)

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For inquiries to this page

Small and Medium Enterprise Promotion Division, Small and Medium Enterprises, Economic Affairs Bureau

Phone: 045-671-4236

Phone: 045-671-4236

Fax: 045-664-4867

Email address: ke-keiei@city.yokohama.jp

Return to the previous page

Page ID: 424-756-987

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