Until a local transportation support business is established

• Results of promotion of "15 minutes to the nearest station"
  • The population ratio is 74% (H9) within 15 minutes to the station. → 83.1% (H13) achieved certain results.
• Changes in the environment surrounding public transport
  • The aging of the city was expected to progress at an accelerating pace. （14%(H12)→26%(H37)）
  • Based on more than 80% of citizens' intentions to settle, town development that could continue to live in the area with peace of mind was required. . (FY13 Public Awareness Survey)

Nishi Ward Nishi-Tobe district was selected based on the following three conditions.

• It is more than 200-300m away from the station or bus stop.
• The population is concentrated and the proportion of the elderly is high.
• Small buses can pass and can be operated on a route of about 5 km per lap.

• Basic fare 210 yen for adults, 110 yen for children (special elderly tickets and bus cards are also available)
• Usage target around 300 people / day actual 557 people / day (70% are users on the Keiro Pass)
• Operating income and expenditure
  • Fare revenue: 24.45 million yen (cash / card use 11.84 million yen + Keiro pass use 12.61 million yen)
  • Advertising revenue:　490,000 yen
  • Operating expenses: 27.21 million yen
  • Loss on income and expenditures: ▲2.27 million yen (excluding fiscal 2004 results, bus lease fees, etc.)
• Experimental results In this operation form (fare system), it was determined that it would be difficult to shift to full-scale operation as it is, as no further increase in income is expected.

• Based on the above results, it is difficult to improve the income and expenditure due to an increase in fare income, and if this business is deployed throughout the city, the financial burden will increase.
• Because the government was the implementing entity, it is not possible to gain an understanding of the cooperation (participation awareness) and cost burden of local residents, which are indispensable for the stable continuation of the project. .

[Conditions for full-scale operation]

• "Providing operating expenses with cash income" for stable and sustainable operation.
• Establishing an operating organization in the region
• Recruit operation support money (advertising income, sponsorship money)

Hama-chan bus
(Nishi Ward Small Route Bus)
2nd new experimental operation
(April 1, 2006)
～
March 31, 2007

• Basic fare 210 yen for adults, 110 yen for children (Keiro pass and welfare pass are not available)
• Discount fare 100 yen for those over 70 years old if there is a document that can prove the age.
• Usage target: 480 people/day
  Out of 255 people/day, 101 elderly people/day (FY2006)
  Based on the actual use of the first experimental operation, the user target was changed from the beginning, assuming that cash users (210 yen) were about 30% and Keiro Pass users (100 yen) were about 70%.
• Operating income Fare revenue 39,400 yen + advertising revenue 4,100 yen – Operating expenses 58,500 yen = ▲15,000 yen / day
• Loss of income and expenditure 5.47 million yen per year (operation results from April to December 2006)
• Experiment Results
  • It was difficult to continue business due to independent profitability.
  • We were unable to set up a local service organization.
  • Although efforts were made to reduce operating costs and secure advertising revenue, it was difficult to eliminate operating deficits because the number of users fell significantly below the initial target.

Experimental operation was completed because it was difficult to achieve the target for stable continuous operation.

• Under the current scheme, it was difficult to maintain the operation without relying on financial support.
• The challenge is to create support for the residents to actively use local means of transportation and protect them together, and to discover and nurture local organizations that can act independently.

• Rapid progress of declining birthrate and aging-securing means of transportation for the elderly-
• Provision of stable public transport services-Responding to new transportation needs of baby boomers-
• Severe financial situation

• Why is a "new transportation policy" necessary now?
  • Responding to changes in the social environment
  • It is important to reconsider the ideal way of "public" and create "new public".
• Transition to New Ideals
  • Shouldn't we consider "I wish I could move safely and smoothly" to "I can move while feeling beauty, gentleness, and fun"?
  • Shouldn't we consider "traffic that can be created and raised with citizens and sustained" from "traffic supplied to citizens"?

1. Safe and Secure Operation

It is basically operated by a vehicle with a green number that has obtained permission for sharing and riding from the government.

2. Local excitement

We aim to achieve stable management by using it continuously by many people.

3. Independent operation that does not rely on financial support from the government

• I have more opportunities to go out because the boarding place is near.
• The use of private cars has been reduced.
• I use it because I want to support local initiatives.