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  5. Naka Ward Top Page Banner Advertisement Guidelines for FY2024

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Naka Ward Top Page Banner Advertisement Guidelines for FY2024

Last update date April 1, 2024

Application Guidelines

Publication page

Naka Ward Top Page (https://translate-en.city.yokohama.lg.jp/naka/)
※With the renewal of the Yokohama City website scheduled for the end of March 2024, the design of the top page is also scheduled to be changed.

Number of accesses

Monthly average: Approx. 13,100
※This data is based on actual results from January 2023 to December 2023, and does not guarantee the number of accesses per month.

Number of advertising space

6 frames

Advertisement fee (1 slot, tax included)

1 month: 8,000 yen
However, in the case of a long-term contract (more than 10 months from April 2024 to March 2025), the uniform amount will be 72,000 yen.
Advertising fees include advertising agency fees.

Application conditions

In addition to advertising agencies, advertisers can also apply themselves.

Posting period

From April 2024 to March 2025
※You cannot apply over the year.
※You can apply in units of two or more consecutive months and one month.
※If the advertising switching date falls on a holiday, the number of days will increase or decrease. The detailed schedule is as follows.

Posting period
MONDate of publicationEnd date of publication
AprilMonday, April 1, 2024Tuesday, April 30, 2024
MayWednesday, May 1, 2024Sunday, June 2, 2024
JuneMonday, June 3, 2024Sunday, June 30, 2024
JulyMonday, July 1, 2024Wednesday, July 31, 2024
AugustThursday, August 1, 2024Sunday, September 1, 2024
SeptemberMonday, September 2, 2024Monday, September 30, 2024
OctoberTuesday, October 1, 2024Thursday, October 31, 2024
NovemberFriday, November 1, 2024Sunday, December 1, 2024
DecemberMonday, December 2, 2024Sunday, January 5, 2025
JanuaryMonday, January 6, 2025Sunday, February 2, 2025
FebruaryMonday, February 3, 2025Sunday, March 2, 2025
MarchMonday, March 3, 2025Monday, March 31, 2025

Application start date

Thursday, February 1, 2024

Application period

Recruitment from time to time (Please apply by the 20th of the month before the desired publication month)
※If the 20th of the month before the month is a holiday or holiday, please apply by the next open agency day.

Method of decision

First-come, first-served basis

  • It will be closed on a daily basis. Applications received on the same day will be treated as the same rank.
  • If there is an application that exceeds the number of vacant slots within the same day, Yokohama City will draw a lottery and decide.
  • "Same day" will be handled by Hours. (Applications received after 5:15 pm will be in the same order as those received by 5:15 pm on the next open agency day.)

Flow up to publication

  1. Please download the application form below. (One of the following)
    Application form (word file)
    Application form (pdf file)
  2. Fill in required items and send it to Naka Ward Ward Administration Promotion Division. You can bring, mail, e-mail, fax, or any method.
    ※For details, please refer to "Application / Inquiry".
  3. [Approximately 7 to 10 days after application] We will send you a notification of selection (or non-selected) from Yokohama City.
  4. Upon receipt of the notice of selection, please send the letter of consent (enclosed in the notice of selection) to Naka Ward Ward Administration Promotion Division after attaching the registered seal and income stamp.
    In addition, this consent form and the Yokohama City WEB page advertisement standard agreement will be replaced by the contract.
  5. [Until one week before the start of publication] Please submit a banner image.
  6. Please pay the advertising fee in the delivery notice sent from Yokohama City. (Prepaid in lump sum)
  7. [Start date of publication] Please make sure that it is posted on the web page. (Working time will be until 11:00 am on the date of publication.)

Advertisements that cannot be placed

Advertisements can not be placed in the following cases. (Excerpts and summaries from each regulation)
Specifically, please see Yokohama-shi insertion summary and Yokohama-shi insertion standard.

  • Anything that may violate public order and morals
  • Politics
  • Religious
  • Industry similar to customs business and customs business
  • Tobacco
  • Things related to gambling
  • Industrys and vendors that are causing social problems
  • Facilities that perform medical-similar acts that are not stipulated by law (manipulative clinics, chiropractics, aesthetics, etc.)
  • Person who is behind with city taxes
  • Items that have not been improved after receiving administrative guidance, etc.

In addition, advertisements that cannot be posted

Medical services, dentists, midwives, hospitals, clinics, midwives, various treatment centers (anma massage shiatsu, acupuncture, kyu, judo reduction), pharmacies, pharmaceutical stores, pharmaceuticals, quasi-drugs, cosmetics, medical devices, regenerative medicine products, health foods, health functional foods, specialty foods, etc.

Banner advertisement image standard

Banner advertisement image standard
Size60 pixels long x 120 pixels wide
FormatGIF (no animation, no transmission GIF), JPEG, PNG
Data capacityWithin 5KB
Others

Images cannot be sliced (split).
Set the operator name as the alt attribute.
Example “Advertisement: Business Name”
The contrast ratio (light and dark difference) between the text color and background color of the banner design is at least 4.5:1.

Size sample
Banner sample
※It is the same as the Yokohama Banner Advertising Standard.
※Please create your own image. (Complete data submission)
※When creating images, please observe the Yokohama City WEB page banner ad expression guidelines.
※Please note that we may ask you to correct the advertising content and design.

Related Rules

Please be sure to check the list of advertising-related regulations before applying.

Application/Inquiry

City of Yokohama, Naka Ward Ward Administration Promotion Division Public Relations Section
〒231-0021 35, Nihonodori, Naka-ku, Yokohama-shi
TEL: 045-224-8121
FAX: 045-224-8214
e-mail: na-koho@city.yokohama.jp

Inquiries to this page

Naka Ward General Affairs Department Ward Administration Promotion Division

Telephone: 045-224-8121

Telephone: 045-224-8121

Fax: 045-224-8214

Email address: na-koho@city.yokohama.jp

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Page ID: 159-205-892

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