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Gachi! What is a series?
Last Updated March 16, 2021
"Yokohama Shopping Street XX No.1 Decision Battle"
This is a sales promotion campaign conducted by the Yokohama City Shopping Street General Federation from 2011 to 2019.
There are a lot of handling in the shopping district, and a popular vote was held on products that are familiar to consumers, and the number one was decided. In addition to excavating attractive individual stores in the shopping district, visiting participating (entry) stores, visiting the shopping street, and returning visitors (repeaters), and revitalizing the shopping district Did.
Since it has been developed as a highly topical business that transcends the boundaries of shopping streets, such as conducting stamp rallies around entry stores and collaborating with musicians and popular manga. " It was established in the citizens as a series.
Fiscal year | Theme | Entry | Number of votes |
---|---|---|---|
2011 | Croquette | 38 stores (14 wards and 28 shopping streets) | 5,790 votes |
2012 | Sweet things | 82 stores (18 wards and 60 shopping streets) | 17,103 votes |
2013 | Rice bowl | 77 stores (18 wards and 52 shopping streets) | 17,020 votes |
2014 | Curry | 73 stores (18 wards and 55 shopping streets) | 8,692 votes |
2015 | Noodle | 54 stores (18 wards and 41 shopping streets) | 5,184 votes |
2016 | Stuff | 51 stores (18 wards and 43 shopping streets) | 11,643 votes |
2017 | Chocolate | 52 products (18 wards and 40 shopping streets) | 4,377 votes |
2018 | Fried rice | 40 products (18 wards and 31 shopping streets) | 8,344 votes |
2019 | Hamburger | 47 products (18 wards, 39 shopping streets) | 7,009 votes |
Details of the award-winning products
List of award-winning products
About Yokohama-shi shopping street general federation (city Shoren)
In 1964, we perform business contributing to promotion of shopping district in the city and rationalization promotion of store management and plan enlightenment among members and, for the purpose of contributing to the development and qualitative improvement of city shopping street in 1964 It is an organization established in.
[Chairperson] Kiyoshi Ishikawa (Chairman of the Kanagawa Ward Shopping Street Association)
(Established) June 20, 1964 (1968: Consolidated in Japan, 2013: General incorporated association)
Location: 5F, Yokohama Odori Park Building, 2-4-1 Horaicho, Naka-ku, Yokohama
[Phone number] 045-250-6613
General incorporated association Yokohama-shi shopping district general association (outside site)
Relationship with Yokohama City
In Yokohama City, as part of the shopping district promotion measures, "Gachi!" We supported the series in terms of operating expenses, public relations, and business PR.
On April 1, 2015, "the regulations about activation of Yokohama-shi shopping street" was enforced, and basic philosophy about activation of shopping street was established. In accordance with the purpose of the ordinance, "Gachi!" In order to revitalize the shopping district that plays an important role as a leader in the local community, "Gachi!" We supported the series.
For inquiries to this page
Commercial Promotion Division, Economic Affairs Bureau, Civil Economic and Labor Department
Phone: 045-671-3488
Phone: 045-671-3488
Fax: 045-664-9533
Email address: ke-syogyo@city.yokohama.jp
Page ID: 337-263-141